The author's credibility and authority; Security of the entire domain - the presence of contact details, the presence of the "about us" subpage, a clearly defined purpose of existence (informative or commercial). Referring to the guidelines, a very interesting change in the document is the high emphasis on content authorship, which is to be assessed even in social networking sites and more controversial areas : Reputation, knowledge, authority, trust of the authors of the content is extremely important when the site has different authors on different subpages.
This applies to question and answer subpages, information Mexico WhatsApp Number List portals, as well as social networking sites such as YouTube, Twitter and others. The rating on the subpages of these websites can be drastically different. There are the highest quality YouTube videos made by experts with a high reputation, but there are also the lowest quality YouTube videos that have been severely stripped of their reputation, knowledge, authority, and trust in YMYL (your money or your life) topics. your life, i.e. financial and medical industries). () In most websites and topics, you are able to find experts, even if it is a very niche area. For example, there are sites with experts in alternative medicine, leading practitioners of acupuncture, herbal therapies and more.
There are also sites about alternative medicine written by people with no knowledge or experience. The assessment should differentiate both scenarios. Source: Google Validator Guidelines. According to these suggestions and examples, the biggest changes, both globally and in Poland, concern medical websites. Marie Haynes notes that the pseudoscientific website ketodash has been replaced by the professional dietdoctor, which is run by well-known doctors on the Internet. An interesting increase was also experienced by the World Health Organization's Who.int website, where, according to the Ahrefs tool , within a week there was an increase in visibility by.